Lost & Found

Client

Personal

Year

2023

Services

Research

Pattern Making

Craftsmanship

Credits

Reid Williams (Maker)
Nike (Archive)

Details

There's a hidden archive of sneakers that most people will never see - the samples that shaped our favorite designs but never made it to production.

The space between concept and production is where the most fascinating sneaker stories live. I've spent years archiving these lost chapters - combing through old magazine scans, connecting with industry veterans, and documenting sample pairs that represent pivotal moments in footwear design.

This project resurrects these forgotten grails, preserving their legacy for the culture.